How Much Content Should I Really Have Before Launching My Membership Site?

Stop worrying about how much content you need in your membership site right now. You only need to keep in mind these things stay ahead of your first subscriber, don’t create more than a couple of months worth of contents and when you do create content, do it in large batches.

There’s nothing worse than killing yourself writing tons and tons of articles, making videos and making audios and creating six months or years worth of information only to launch a membership site and have it completely flop. Now all that work you did was for nothing.

Instead of setting yourself up for failure, only create as much content as you need. Could you theoretically launch a membership site with only a week or two worth of content?

Yes, you can because you can create a membership site with just the bare bones, launch it and see if anyone joins and when people do join just stay ahead of those early adapters. Create a little bit of content now and stay ahead of your first subscribers, your earliest subscriber. This way, you don’t create tons and tons, you don’t create a whole entire years worth of content. You don’t put in all that extra effort.

It’s better this way because you can course correct based on what people like or don’t like, what questions people have and the reason people give you for what got them to buy in the first place. It’s usually not the same thing you guess. Usually the thing that gets them in your site that excites them the most is not the thing that you think.

When you’re making this content, how do you make sure that you’re not always rushing to just barely meet the deadline? Once you have these members and you’re ahead of these first subscribers, how do you keep your membership site from becoming a chore? The answer to that is you create your content in large batches.

If you’re going to write one blog post per week, write three at a time. That way, you can sit down and now you have three weeks free. If you’re going to record a short video to buy one more week to time, record three back-to-back, schedule them and then you have the next three weeks off.

When in creating content, stay ahead of your first subscriber, only create a couple of months worth of content and when you do create content don’t make just one or two things, make at least three audios, videos or articles at a time.